The Digital Fundraising Associate is responsible for the technical execution, management, and optimization of Morris Animal Foundation’s digital fundraising program. This role focuses on the day-to-day tactical implementation of email campaigns, donation form management, and data reporting within Engaging Networks to drive revenue, donor retention, and engagement.

Responsibilities of Position

 Email Execution

• Production & Deployment: Own the end-to-end execution of all donor email communications, including building, testing, and scheduling appeals, newsletters, and automated welcome series within Engaging Networks. Project manage communications calendar and associated email tasks.
• Template Management: Update and manipulate Engaging Networks email templates to ensure brand consistency, mobile responsiveness, and high deliverability.
• Segmentation & Logic: Execute complex audience segmentation and suppression lists within the email tool to deliver personalized messaging to diverse donor groups (e.g, mid-level giving, monthly donors).
• Automation: Build and maintain automated marketing journeys and triggered emails for donor stewardship and re-engagement.

 Donation Form Management & UX

• Donation Form Creation: Build, configure, and maintain all online donation forms (standard, Peer-to-Peer, and Tribute) within Engaging Networks.
• Optimization: Implement A/B testing on donation forms to increase conversion rates and average gift size.
• Technical Troubleshooting: Ensure seamless integration between donation forms, the website, and payment gateways; coordinate with the development partners for advanced technical updates.
• Gift Processing Efficiency: Ensure forms are configured correctly for accurate data flow into the donor database and efficient gift acknowledgment.

Reporting, Analytics & Optimization

• Performance Tracking: Monitor and report on key digital metrics, including open rates, CTR, conversion rates, and ROI for every campaign.
• Data Hygiene: Collaborate with the database team to maintain clean records and ensure constituent information from Engaging Networks syncs accurately.
• Actionable Insights: Conduct regular audits of campaign performance and form analytics to identify tactical improvements for future deployments.
• Testing Management: Maintain a rigorous testing calendar and library of results to standardize best practices across the digital program.

 Position Requirements

• Advanced, hands-on experience with Engaging Networks platform, or a similar tool, is the top priority for this role.
• Knowledge of digital fundraising techniques and donation form management, and proactivity to keep current with best practices 
• Experience managing automated email campaigns using marketing automation software 
• Excellent organizational skills, strong verbal and non-verbal interpersonal communication skills 
• Ability to communicate to a diverse donor pool and audience 
• Ability to handle multiple priorities and deadlines with attention to detail 
• Ability to communicate relevant constituent information to database team, and maintain standards in data hygiene and verification 
• Ability to work cross-functionally with Paid Media and Grants teams to ensure tactical alignment.
• Adhere to the Foundation’s safety policies and procedures and encourage others to do the same.
• Actively participate in the Foundation’s “One Team” model creating the experience of belonging through productive and inclusive teamwork that effectively advances our mission.
• Promote and adhere to Foundation Core Values: Excellence, Respect, Compassion, Collaboration, Innovation, and Determination
• Four years’ experience in digital marketing or fundraising and/or an undergraduate degree from an accredited college 
• Proficiency using Microsoft Office Suite 
• Experience using Google Analytics 
• Content creation and proofreading skills 
• Content strategy skills

 Position Specifications:

Full-time, exempt position. Job duties include a general office environment, spent sitting and operating a computer and other office machinery. Must be able to read, write and communicate fluently in English. Proof of authorization to work in the United States required.

Work Location Requirements: Hybrid Work Model (some in office work required at MAF central office in Denver; the specific schedule will vary based on position duties, current projects and schedule needs.) 

Colorado candidates preferred; Remote work may be considered in certain circumstances. MAF is not currently hiring in CA, HI, NY, NJ. Candidates are welcome to apply if willing to relocate prior to start date.  

About Morris Animal Foundation 

Our Impact 

Morris Animal Foundation improves and protects the health of animals through scientific innovation, education and inspiration. Founded by a veterinarian in 1948, we continue to be a science-driven organization, funding critical health studies for the benefit of animals. 

Who We Are  

At Morris Animal Foundation, we believe that people are our greatest asset and approach our work with a One Team model, creating the experience of belonging through productive and inclusive teamwork that effectively advances our mission.  

Core Values  

Morris Animal Foundation’s core values are important to us an organization. We have a positive company culture and encourage our staff (and office dogs!) to live by these values at the office. We’re proud of the people we work with, and strive to apply excellence, respect, compassion, collaboration, innovation and determination every day in our work.